Shopify vs WooCommerce: Which eCommerce Platform Is Better?
Shopify and WooCommerce are two of the world’s most popular eCommerce platforms, between them boasting 5 million users who generate billions of dollars a year. But with key differences between the platforms, which is right for your eCommerce business?
Top 5 AI Tools to Enhance Your Marketing
You’d be hard-pressed to find any company, big or small, that’s not either using or at least considering AI tools to promote its brand and business—if only because that’s what the competition’s doing. But with so many tools to choose from, it can be tough knowing where to start. That’s why today I’ve collated the 5 best AI tools which have helped our clients reap immense rewards—and in rapid time.
How Do Google’s Performance Max Campaigns Work?
What sets Performance Max apart from other types of Google Ads campaign is automation, which Google uses to produce ads based on the creative assets you provide. But how does Performance Max optimally combine these assets to maximise campaign performance?
Top 6 AI Tools That Marketers Should Know About
AI-based marketing tools are vital for bloggers, e-commerce entrepreneurs, and affiliate marketers alike. Therefore, you will be able to develop and implement a more effective marketing strategy, which will assist you in meeting your goals more effectively.
How Do Facebook’s Advantage+ Campaigns Work?
If you’ve set up a Facebook ads campaign recently, you might have noticed a campaign option called Advantage+. This streamlines Facebook’s proven processes by following recommended settings. But if you haven’t seen this option yet, today we explore Advantage+: how it works, and both its benefits and drawbacks.
The Top 5 Social Metrics Businesses Must Track
Social media metrics are vital to your marketing strategy. But of the countless metrics you could track, which should you track? These are the top 5 that have helped my own clients find success time and again.
Webflow Review: A Website Builder for Website Designers
It’s a website builder, sure, but it brings levels of power and customisation usually reserved for those platforms suited only to reasonably accomplished web designers, like WordPress. That makes Webflow perfect for users who don’t have the time or knowledge to get into the code at the backend but still need a platform that can be fully tailored to their needs.
Shopify Review: Arguably the Best eCommerce Platform on the Market
Shopify is an eCommerce platform that caters equally well to both beginners and experienced website builders, bringing together all the tools a business owner needs to create an online shop. It has an easy-to-use backend, a variety of payment processing solutions, and a wide assortment of themes you can use to customise your store. Shopify even comes with Liquid, its own templating language, ideal for those who love tinkering with code to ensure their store totally represents their brand and conveys their message.
WooCommerce Review: The DIYer’s eCommerce Platform | Pixated
WooCommerce is an eCommerce platform that gives business owners a lot of freedom to customise their online stores. A free plugin on WordPress, it’s not ideal for beginners because users need to be able to handle the technical side of the site—but if you’re a confident website builder then WooCommerce brings a raft of benefits!
Google Analytics 4 Is Here—But Are You Ready? | Pixated
Google Analytics 4 marks a milestone in the tracking of web and app properties. But if you haven’t installed it yet, you don’t have long
De-Influencing: What does it mean for brands and influencers?
Is this de-influencing going to be the death of influencers or is it another clever ploy to encourage you to buy a product? The double bluff.
The Manifest hails Pixated among the leading creative agencies in the UK!
We’re delighted to announce we’ve been named as a top company on B2B guide The Manifest, which has recognised Pixated as one of the best creative agencies in the UK!
How SMS marketing improves cross-selling and up-selling
SMS marketing is the newest fascination in ecommerce. Here are a few reasons why it’s ideal for upsells and cross promotions.
How does data-driven marketing inform marketers’ approach to their campaigns?
You can’t know what’s working in your business if you can’t put some black-and-white figures on it. Only with defined metrics can you define success.
Why do I keep seeing the same ads on every streaming service?
Streaming service users are complaining about seeing the same ad repeated over and over again in every break. And in fact, there’s evidence that viewers become less likely to buy a company’s products as they grow to associate the brand with being irritated.
Amazon’s approach to video ecommerce is giving them the edge in the streaming industry
For years, Netflix has been top of the streaming industry food chain. But Amazon Video has its eyes set firmly on the competition—and analysts now predict the tech giant will eventually outpace Netflix.
Deflation comes to ecommerce: online prices fall 2% in July
Inflation topped 9% last month, a rate driven by ‘real world’ costs—and this has been reflected in online purchases, too. Will the current rate of deflation in ecommerce affect your business?
How should you approach SEO in a disrupted world?
Providing people with highly relevant answers to their queries and solutions to their problems is never more important than when the world is changing at high speed. But the volatility of the online landscape then begs the question: how should you adjust your SEO strategy when you don’t know what major event could happen even in the next 24 hours?
5 ways to avoid over-automating your marketing
Automation technologies have transformed the way we optimise and streamline our businesses, but they can’t replace hard work and passion. Use yours as a utility to growing your business, not as a business model in itself.
Amazon and the One Stop Shop: What sellers should be aware of
The One Stop Shop is a new set of regulations concerning VAT duties in the European Union that was introduced in July 2022.
9 upcoming website trends in 2021 and beyond
We look at the 9 design trends for 2021 and beyond.
6 best ways to use stock photos in your ads
In this guide, let’s review some practical ways to use stock photos in your display ads to make them stand out.
Pixated recognised as a top UK agency
We’re proud to announce that Pixated has been recognised as an industry leader in the UK. We are now part of the top UK agencies found on Clutch.
Top tips for scaling your app acquisition campaigns using Facebook ads
Discover ways to improve the performance of your Facebook ads app acquisition campaign.
5 Facebook advertising campaign examples to steal
Get inspiration for your next campaign from five leading brands delivering innovative ads.
Top tips for killer performance marketing campaigns
Discover winning performance marketing examples and find innovative ways to supercharge your ad strategy.
6 Shopify strategies to boost ecommerce sales
Discover six strategies that will help boost sales and increase revenue for your ecommerce business.
Shopify vs WooCommerce: Which eCommerce Platform Is Better?
Shopify and WooCommerce are two of the world’s most popular eCommerce platforms, between them boasting 5 million users who generate billions of dollars a year. But with key differences between the platforms, which is right for your eCommerce business?
Webflow vs WordPress: Which Website Builder Is Better?
There are so many website builders to choose from, but most of our clients use either Webflow or WordPress. Despite having similar functionality, they’re markedly different products—which is why today we’re comparing the two so you can see which is right for your business.
Top 5 AI Tools to Enhance Your Marketing
You’d be hard-pressed to find any company, big or small, that’s not either using or at least considering AI tools to promote its brand and business—if only because that’s what the competition’s doing. But with so many tools to choose from, it can be tough knowing where to start. That’s why today I’ve collated the 5 best AI tools which have helped our clients reap immense rewards—and in rapid time.
How Do Google’s Performance Max Campaigns Work?
What sets Performance Max apart from other types of Google Ads campaign is automation, which Google uses to produce ads based on the creative assets you provide. But how does Performance Max optimally combine these assets to maximise campaign performance?
Top 6 AI Tools That Marketers Should Know About
AI-based marketing tools are vital for bloggers, e-commerce entrepreneurs, and affiliate marketers alike. Therefore, you will be able to develop and implement a more effective marketing strategy, which will assist you in meeting your goals more effectively.
How Do Facebook’s Advantage+ Campaigns Work?
If you’ve set up a Facebook ads campaign recently, you might have noticed a campaign option called Advantage+. This streamlines Facebook’s proven processes by following recommended settings. But if you haven’t seen this option yet, today we explore Advantage+: how it works, and both its benefits and drawbacks.
The Top 5 Social Metrics Businesses Must Track
Social media metrics are vital to your marketing strategy. But of the countless metrics you could track, which should you track? These are the top 5 that have helped my own clients find success time and again.
Webflow Review: A Website Builder for Website Designers
It’s a website builder, sure, but it brings levels of power and customisation usually reserved for those platforms suited only to reasonably accomplished web designers, like WordPress. That makes Webflow perfect for users who don’t have the time or knowledge to get into the code at the backend but still need a platform that can be fully tailored to their needs.
Shopify Review: Arguably the Best eCommerce Platform on the Market
Shopify is an eCommerce platform that caters equally well to both beginners and experienced website builders, bringing together all the tools a business owner needs to create an online shop. It has an easy-to-use backend, a variety of payment processing solutions, and a wide assortment of themes you can use to customise your store. Shopify even comes with Liquid, its own templating language, ideal for those who love tinkering with code to ensure their store totally represents their brand and conveys their message.
WooCommerce Review: The DIYer’s eCommerce Platform | Pixated
WooCommerce is an eCommerce platform that gives business owners a lot of freedom to customise their online stores. A free plugin on WordPress, it’s not ideal for beginners because users need to be able to handle the technical side of the site—but if you’re a confident website builder then WooCommerce brings a raft of benefits!
Google Analytics 4 Is Here—But Are You Ready? | Pixated
Google Analytics 4 marks a milestone in the tracking of web and app properties. But if you haven’t installed it yet, you don’t have long
De-Influencing: What does it mean for brands and influencers?
Is this de-influencing going to be the death of influencers or is it another clever ploy to encourage you to buy a product? The double bluff.
The Manifest hails Pixated among the leading creative agencies in the UK!
We’re delighted to announce we’ve been named as a top company on B2B guide The Manifest, which has recognised Pixated as one of the best creative agencies in the UK!
How SMS marketing improves cross-selling and up-selling
SMS marketing is the newest fascination in ecommerce. Here are a few reasons why it’s ideal for upsells and cross promotions.
How does data-driven marketing inform marketers’ approach to their campaigns?
You can’t know what’s working in your business if you can’t put some black-and-white figures on it. Only with defined metrics can you define success.
Why do I keep seeing the same ads on every streaming service?
Streaming service users are complaining about seeing the same ad repeated over and over again in every break. And in fact, there’s evidence that viewers become less likely to buy a company’s products as they grow to associate the brand with being irritated.
Amazon’s approach to video ecommerce is giving them the edge in the streaming industry
For years, Netflix has been top of the streaming industry food chain. But Amazon Video has its eyes set firmly on the competition—and analysts now predict the tech giant will eventually outpace Netflix.
Deflation comes to ecommerce: online prices fall 2% in July
Inflation topped 9% last month, a rate driven by ‘real world’ costs—and this has been reflected in online purchases, too. Will the current rate of deflation in ecommerce affect your business?
How should you approach SEO in a disrupted world?
Providing people with highly relevant answers to their queries and solutions to their problems is never more important than when the world is changing at high speed. But the volatility of the online landscape then begs the question: how should you adjust your SEO strategy when you don’t know what major event could happen even in the next 24 hours?
5 ways to avoid over-automating your marketing
Automation technologies have transformed the way we optimise and streamline our businesses, but they can’t replace hard work and passion. Use yours as a utility to growing your business, not as a business model in itself.
Amazon and the One Stop Shop: What sellers should be aware of
The One Stop Shop is a new set of regulations concerning VAT duties in the European Union that was introduced in July 2022.
9 upcoming website trends in 2021 and beyond
We look at the 9 design trends for 2021 and beyond.
6 best ways to use stock photos in your ads
In this guide, let’s review some practical ways to use stock photos in your display ads to make them stand out.
Pixated recognised as a top UK agency
We’re proud to announce that Pixated has been recognised as an industry leader in the UK. We are now part of the top UK agencies found on Clutch.
Top tips for scaling your app acquisition campaigns using Facebook ads
Discover ways to improve the performance of your Facebook ads app acquisition campaign.
5 Facebook advertising campaign examples to steal
Get inspiration for your next campaign from five leading brands delivering innovative ads.
Top tips for killer performance marketing campaigns
Discover winning performance marketing examples and find innovative ways to supercharge your ad strategy.
6 Shopify strategies to boost ecommerce sales
Discover six strategies that will help boost sales and increase revenue for your ecommerce business.
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