Branding agency - Creative agency - Branding company | Pixated
BRANDING AGENCY

Build a brand that actually resonates with your audience

People are crying out for brands that speak to them on a human level. We hear what they want—and we know what you need.

GROW WITH PIXATED

 

Lots of brands have
potential for growth—but
they don’t know how to
 tap into it

So many businesses can’t actually see whether their marketing is paying off. Or they know they’re on the right lines, but they need a steady hand to guide them. Or they believe they’ll never see huge results without a similarly huge budget.

Luckily, a lot of these businesses have found Pixated. Our creatives, brand strategists and performance marketers collaborate to ensure all your design and brand elements are geared toward maximising conversions.

Our experts have the eye to see what makes your brand special. We see what your audience loves most about you—even if you don’t see it yourself—and can tailor your brand to your audience’s precise needs and desires.

How we build an
eye-catching brand

Our bespoke branding service centres around regular manageable milestones, so you always know where we are in the process and how it’s going. Your needs will always come first. Your questions will never go unanswered. As a results-focused agency, we home in on delivering you real growth—we’re far too busy for vanity metrics! And by providing you with a superior service all round, you’ll achieve way more for your money—and for your business.

Our 4-step process to

building your brand

Research

We’ll get to know your target customers while exploring the market and analysing your competition. That way we’ll uncover strategic insights, validate your assumptions, and strategise around futureproofing your brand.

Strategy

We’ll nail your proposition, strategy and market positioning, then give you the tools to communicate your story effectively and consistently.

Identity

We’ll design your logo and refine your fonts, colour palette and brand guidelines, bringing your proposition to life in a single unique visual language.

Launch

We’ll deliver your suite of branded launch materials—then sit back and watch those conversions positively burst into life.

WHAT WE’LL DELIVER

Getting to

know you

Audience

What defines the group who are most likely to want your product or service? What pain points do they encounter that you can directly solve?

Brand positioning

How have you been getting your brand into the minds of those you want to reach? Brand positioning is about so much more than an awesome logo or catchy tagline, important as these are—it’s an entire strategy centred around setting your business head and shoulders above the competition.

Brand personality

What framework do you have in place to shape the way people feel about your product or service? How do you elicit an emotional response to attract people into your marketing funnel?

Brand STYLE

How do you use colour, pattern and even texture to communicate your message? Does your brand’s overall ‘look’ complement what you do, or is a mismatch holding you back?

Audience

What defines the group who are most likely to want your product or service? What pain points do they encounter that you can directly solve?

WHAT WE’LL DELIVER

Developing your
unique look and feel

Audience

What defines the group who are most likely to want your product or service? What pain points do they encounter that you can directly solve?

Brand positioning

How have you been getting your brand into the minds of those you want to reach? Brand positioning is about so much more than an awesome logo or catchy tagline, important as these are—it’s an entire strategy centred around setting your business head and shoulders above the competition.

Brand personality

What framework do you have in place to shape the way people feel about your product or service? How do you elicit an emotional response to attract people into your marketing funnel?

Brand STYLE

How do you use colour, pattern and even texture to communicate your message? Does your brand’s overall ‘look’ complement what you do, or is a mismatch holding you back?

Audience

What defines the group who are most likely to want your product or service? What pain points do they encounter that you can directly solve?

WHAT WE’LL DELIVER

Futureproofing your
brand

Finally we’ll produce your brand guidelines, outlining the rules surrounding the use of every creative element. That means no matter where they come across you, your customers and prospects will know from a glance that it’s your brand they’re looking at. That level of brand recognition is powerful.

Client Case Studies

Check out our case
studies

Our branding service is renowned not only among startups but also among established businesses struggling with their brand identity. But don’t just take our word for it—see how our branding service has transformed conversions for companies spanning all sorts of industry.

CASE STUDY

Developing The Inner You

579% increase in signups within 45 days

CASE STUDY

The Telegraph

In-app downloads increased by 1,000% for international newspaper

CASE STUDY

Wicked Gummy Co.

2,500% increase in sales for innovative health food business

FAQs

  1. Transparency - this is one of our key values and we believe that any good partnership is based on transparent communication and honesty.
  2. Industry know-how and client care - we carefully vet every business to ensure we can deliver results before we take them on as a client. If your business is in an industry that we have no experience in then we may recommend another agency that would be better suited. The last thing we want is to onboard a client and not be able to generate results for them.
  3. Proven track record - we've generated over £100M in sales, spent over £25M on ads, executed 100,000+ A/B tests. We have 1,000s of data points on what works and what doesn't so we can skip the guesswork.
  1. Startups and SMEs with high-growth potential, preferably in the £750k to £20M revenue range, albeit with special circumstances like a great product, early traction or founding team, we can take businesses with lower revenue.
  2. VC-funded startups from an early revenue stage to maturity.
  3. Enterprise businesses looking for improved performance from their marketing efforts.

We work on a tier system based on monthly ad spend. We also offer a performance based option for brands with plenty of conversion data and ad monthly ad spend of £10,000+.

As a rough guide, our management fees start from £1,000 and can go upwards depending on business needs, services and the resources we need to deploy.

Because we work with a small number of clients we're highly-selective about who we work with.

We're looking for not just a financial side but brands our team would enjoy working with, and partners who view the world with the same integrity we do.

If the above is true, we then look at your brand, products, ambitions and state of the market to determine if we're the right fit numerically to be working together.

Yes, we work with smaller brands in two special cases:

  1. Brands with excellent products, high-growth potential, and an amazing team behind them.
  2. Brands that have third party funding. Either VC-funded or have other business or branches financing the experimentation stage.

Due to the nature of advertising platforms, we can't promise anything. If anyone guarantees results in this industry then you should run a mile!

Instead, our approach is to analyse your account(s) and provide a more educated idea of what’s possible and by when, based on real data.

To give you an idea, here are some statistical averages for our clients:

  1. 95% client retention rate.
  2. 278% average clients yearly growth.

The discovery call is used to find out more about your project and decide if we’d be the right fit, and vice versa. If all goes well, we may ask for additional information or a project brief after the call which we will use to put a proposal together for you to consider.

The answer to this question is quite subjective, as it depends on a number of factors, including; your branding, website conversion rate, average order value, customer retention, seasonality, etc. There must be a balance between these factors for a campaign to hit a high ROAS. For some clients, a mere 2x ROAS is substantial as they are heavily focused on customer lifetime value (i.e. a subscription-based product) whereas other clients might see as high as 15x ROAS if the initial order value is high enough. Regardless, this is where we thrive - taking any business and guiding it to extreme profitability.

Our setup follows a simple, streamlined process. If you can dedicate just 2-5 hours in the first week to communicate with your new account manager in exchanging assets, granting account access, supplying brand information, etc. then you can expect ads to be live within 7-14 days.

After initial campaign setup, our aim is to allow you as much freedom as possible. Your dedicated account manager will keep you up to date with any news on your account, as the rest of the team work behind the scenes to ensure your campaigns are running smoothly.

You’ll get the option of having weekly, bi-weekly, or monthly progress calls with your account manager to receive updates and ask any questions you may have; communication can be as frequent or infrequent as you like.

In addition, your account manager will also be available on Slack – with an average response time of under 6 hours – to respond to any of your questions or queries. If you need to know about any updates whatsoever, we won’t ever shy away from letting you know.

How are you different from other agencies?
  1. Transparency - this is one of our key values and we believe that any good partnership is based on transparent communication and honesty.
  2. Industry know-how and client care - we carefully vet every business to ensure we can deliver results before we take them on as a client. If your business is in an industry that we have no experience in then we may recommend another agency that would be better suited. The last thing we want is to onboard a client and not be able to generate results for them.
  3. Proven track record - we've generated over £100M in sales, spent over £25M on ads, executed 100,000+ A/B tests. We have 1,000s of data points on what works and what doesn't so we can skip the guesswork.
What type of businesses do you work with?
  1. Startups and SMEs with high-growth potential, preferably in the £750k to £20M revenue range, albeit with special circumstances like a great product, early traction or founding team, we can take businesses with lower revenue.
  2. VC-funded startups from an early revenue stage to maturity.
  3. Enterprise businesses looking for improved performance from their marketing efforts.
What do your services typically cost?

We work on a tier system based on monthly ad spend. We also offer a performance based option for brands with plenty of conversion data and ad monthly ad spend of £10,000+.

As a rough guide, our management fees start from £1,000 and can go upwards depending on business needs, services and the resources we need to deploy.

How do you choose your new clients?

Because we work with a small number of clients we're highly-selective about who we work with.

We're looking for not just a financial side but brands our team would enjoy working with, and partners who view the world with the same integrity we do.

If the above is true, we then look at your brand, products, ambitions and state of the market to determine if we're the right fit numerically to be working together.

Do you work with smaller brands?

Yes, we work with smaller brands in two special cases:

  1. Brands with excellent products, high-growth potential, and an amazing team behind them.
  2. Brands that have third party funding. Either VC-funded or have other business or branches financing the experimentation stage.
When will I see a significant increase in conversions?

Due to the nature of advertising platforms, we can't promise anything. If anyone guarantees results in this industry then you should run a mile!

Instead, our approach is to analyse your account(s) and provide a more educated idea of what’s possible and by when, based on real data.

To give you an idea, here are some statistical averages for our clients:

  1. 95% client retention rate.
  2. 278% average clients yearly growth.
What are the next steps after the discovery call?

The discovery call is used to find out more about your project and decide if we’d be the right fit, and vice versa. If all goes well, we may ask for additional information or a project brief after the call which we will use to put a proposal together for you to consider.

What kind of ROAS (Return On Ad Spend) can I expect?

The answer to this question is quite subjective, as it depends on a number of factors, including; your branding, website conversion rate, average order value, customer retention, seasonality, etc. There must be a balance between these factors for a campaign to hit a high ROAS. For some clients, a mere 2x ROAS is substantial as they are heavily focused on customer lifetime value (i.e. a subscription-based product) whereas other clients might see as high as 15x ROAS if the initial order value is high enough. Regardless, this is where we thrive - taking any business and guiding it to extreme profitability.

How long does it take to get ads running?

Our setup follows a simple, streamlined process. If you can dedicate just 2-5 hours in the first week to communicate with your new account manager in exchanging assets, granting account access, supplying brand information, etc. then you can expect ads to be live within 7-14 days.

How involved do I have to be as a client?

After initial campaign setup, our aim is to allow you as much freedom as possible. Your dedicated account manager will keep you up to date with any news on your account, as the rest of the team work behind the scenes to ensure your campaigns are running smoothly.

You’ll get the option of having weekly, bi-weekly, or monthly progress calls with your account manager to receive updates and ask any questions you may have; communication can be as frequent or infrequent as you like.

In addition, your account manager will also be available on Slack – with an average response time of under 6 hours – to respond to any of your questions or queries. If you need to know about any updates whatsoever, we won’t ever shy away from letting you know.

GET IN TOUCH

Build a brand they know from a mile off

Goodbye, bland graphics. Adios, meaningless platitudes. Sayonara, forgettable logo. Your customers and prospects want a brand they can actually relate to—and that’s exactly what you deserve, too. We build brands like no one else. Dynamic, vibrant, buzzing brands that pop off the page and dance off the screen. We’re not interested in doing the niceties, or playing it safe, or nodding along. We’re here to innovate, to inspire, to turn your brand upside-down—and wow your customers with its uniqueness.