Clara case study
We launched Clara’s digital presence with a high-converting, content-rich e-commerce site—built to grow their supplements brand from day one.
We launched Clara’s digital presence with a high-converting, content-rich e-commerce site—built to grow their supplements brand from day one.
Clara provides evidence-based supplements for women across different life stages, combining healthcare expertise with accessible, science-backed education.
They came to us as a new brand with a clear mission: create an evidence-led supplement company that educates as much as it sells. They needed a website that could deliver high conversion rates without losing the brand’s scientific credibility—or overwhelming customers.
We responded with a custom e-commerce build designed to balance sales with education, built for scale as the brand and product range grow.
Clara needed a flexible, mobile-first website that blended a high-performing e-commerce engine with editorial content strong enough to keep customers exploring while enabling both seamless one-off and subscription sales.
We discovered that Clara’s biggest opportunity lay in combining credibility with accessibility. We used that to create clear UX flows that prioritised subscription and checkout pathways while building modular, interlinked content pages to keep users on site. We designed flexible templates for Learn and Community hubs and layered in SEO strategy from the ground up.
We launched Clara’s first digital presence—a scalable, performance-focused platform that drives conversions while reinforcing brand trust. With integrated subscriptions, optimised UX, and editorial stickiness, the brand is now positioned to scale product sales and community impact.
We built them a brand-new e-commerce platform from the ground up, combining conversion-focused UX with a personalised, editorial experience. Designed for mobile-first audiences, the site blends seamless purchase journeys with stickiness through learning content.
- Launched a fast, mobile-optimised e-commerce site
- Bold Subscriptions with custom UI
- Built flexible Learn and Community content hubs
- Designed custom UX to guide high conversion rates
- Embedded SEO structure to drive organic engagement
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